The Omega No Time to Die sets itself apart from the other Seamaster Diver 300M models with its titanium case, tan luminous material, and Broad Arrow symbol. Daniel Craig wears the same watch in his fifth appearance as James Bond in No Time to Die.
Omega and James Bond have enjoyed a close relationship since 1995. Her Majesty's secret agent first wore a watch from this Swiss manufacturer in the movie GoldenEye. Then played by Pierce Brosnan, Omega outfitted Mr. Bond with a quartz Seamaster Professional. For Bond's 25th appearance on the silver screen in No Time to Die, Omega teamed up with Daniel Craig to create the Omega Seamaster Diver 300M 007 Edition. This also happened to coincide with Craig's fifth time playing 007.
The result is a 42-mm diving watch with a brown dial and brown unidirectional rotatable bezel. Beige luminous material on the hands, dial, and bezel lend this Seamaster Diver 300M a distinctly retro feel. Other interesting features include a helium escape valve on the left side of the case at 10 o'clock and the Broad Arrow symbol on both the dial and case back. The British government uses this symbol to mark government property, including watches issued to the British military.
Omega outfits this model with their state-of-the-art Co-Axial Master Chronometer caliber 8806. This automatic movement boasts a 55-hour power reserve. Thanks to its silicon components, it can also resist magnetic fields of up to 15,000 Gauss.
|Reference number||Price (approx.)||Feature(s)|
||9,200 USD||Titanium Milanese bracelet|
|22.214.171.124.01.001||8,100 USD||Brown, gray, and beige NATO strap|
|126.96.36.199.01.004||8,100 USD||Seamaster Diver 300M "James Bond" Limited Edition, limited run of 7,007 pieces|
The No Time to Die watches belong to the larger family of Omega James Bond watches released since 1995. Unlike the Seamaster 300 Spectre and Seamaster Diver 300M "James Bond" Limited Edition ref. 188.8.131.52.01.004, neither No Time to Die model is a limited edition. Whether or not this will have an effect on their future financial performance remains to be seen. List prices for these timepieces sit at 9,200 USD for the version on a Milanese bracelet and 8,100 USD for the variant on a NATO strap.
The Spectre edition quickly sold out after it was announced in 2015 and now costs around 10,000 USD. Limited to a run of 7,007 pieces, this watch had a list price of 7,500 USD. The Seamaster Diver ref. 184.108.40.206.01.004 from 2019 is also limited to a run of 7,007 pieces and sells for 6,500 USD on Omega's website. Within a few months of release, prices for this watch rose to almost 8,100 USD on Chrono24. You can purchase a pre-owned model for about 7,300 USD.
The Omega No Time to Die combines the latest in watch technology with retro design elements. For example, domed sapphire crystal and tan luminous material on the indices, hands, and bezel transport the wearer to decades gone by. On the other hand, the 42-mm titanium case is more in line with modern size conventions. Thanks to its depth rating of 300 m (30 bar, 984 ft), this watch can even join you on your diving adventures. A helium escape valve on the left side of the case underscores this Seamaster Diver 300M's role as a professional diving watch.
One of the most unique features of the No Time to Die watches is their case backs. Even though it spends most of the day hidden against the wrist, Omega designed each element with great care. The most obvious detail is the large Broad Arrow, which adds to this timepiece's military style. The engraved numeric codes are also typical of military watches: "0552" stands for the Royal Navy, "923 7697" lets you know it's a diving watch, and the capital "A" means it has a screw-down crown. Finally, "007" is Bond's code number, and "62" refers to the year of the very first Bond Film: 1962's Dr. No. You'll also find the inscriptions "DIVER 300M," "300m / 1000ft," "007," and "NAIAD LOCK" running around the case back's outer edge. The NAIAD lock system guarantees that the case back is always correctly oriented when put back into place.
On the front, this James Bond Seamaster has a clean, symmetrical dial. Minimalists will be particularly pleased with its lack of a date display. A beige Broad Arrow occupies the date display's normal position at 6 o'clock. Above that, there's a matching beige inscription that reads "CO-AXIAL MASTER CHRONOMETER 300M / 1000FT." The Omega logo and "Seamaster PROFESSIONAL" sit just below 12 o'clock, with the word "Seamaster" in a cursive red script.
Like every Seamaster Diver 300M, the hour and minute hands are skeletonized so as not to obstruct the wearer's view of the date display (if present). Luminous material coats the sides and tip of each hand, guaranteeing optimal readability even deep underwater.